Salesforce Integration with Google Lead Ad Form
Authored by: Shivam Gupta Hello people of the internet, this is my first blog(Hopefully not the last)!! Recently I had an interesting client requirement.The client has a paid google campaign running over the internet and has a lot of Google lead AD forms , through which the sales team is creating a pipeline of leads. The leads originally needed to be downloaded manually each time the form was submitted and hence a Google excel sheet was created for the leads and then imported into salesforce manually. Clients request was simple Automate this cumbersome process. Upon my feasibility check I came across a lot of 3rd party paid applications that did the same eg. Zapier, but in my quest to find a free and a cheap method I stumble upon API integration through web hooks. Well web hooks in a simple language is an automated message sent by an application to another if an event happens. The difference between web hooks and Rest API, well go on google it๐! So let's get started, The google