Salesforce Integration with Google Lead Ad Form
Authored by: Shivam Gupta Hello people of the internet, this is my first blog(Hopefully not the last)!! Recently I had an interesting client requirement.The client has a paid google campaign running over the internet and has a lot of Google lead AD forms , through which the sales team is creating a pipeline of leads. The leads originally needed to be downloaded manually each time the form was submitted and hence a Google excel sheet was created for the leads and then imported into salesforce manually. Clients request was simple Automate this cumbersome process. Upon my feasibility check I came across a lot of 3rd party paid applications that did the same eg. Zapier, but in my quest to find a free and a cheap method I stumble upon API integration through web hooks. Well web hooks in a simple language is an automated message sent by an application to another if an event happens. The difference between web hooks and Rest API, well go on google it😉! So let's get started, The google